Lessons Learned in Designing Durable, Constructible, and Cost-Effective Masonry Assemblies
Tuesday, August 25, 2026 | 12-1 p.m. Eastern Time
1 LU/HSW

Learning Objectives:
- Explain moisture management and movement control strategies that enhance the durability and safety of masonry assemblies.
- Identify ways to optimize structural masonry for cost-effective, resilient, and high-performing construction.
- Evaluate masonry design and construction decisions through the lens of risk mitigation, constructability, and occupant safety.
- Analyze real-world case studies to understand how lessons learned improve masonry performance, reduce failures, and support long-term building welfare.
About the SpeakerS
Pat Conway
Director of Industry Development and Technical Services, IMI

Pat is a registered architect in Wisconsin. He is a distinguished national masonry author and speaker.
He is a prolific presenter on masonry wall system topics, including flashing, movement control, high-performance masonry wall systems, air barriers, efficient wall design, structural masonry concepts, masonry drawings and specifications review, modern open-jointed rainscreen veneer systems, creative masonry design, masonry lintels, single-wythe masonry walls, lessons-learned from the job site, and adhered veneers.
Tom Elliott
Director of Industry Development and Technical Services, IMI

Tom is a journey-level craftworker who joined the masonry industry in 1985 as an apprentice bricklayer for BAC Local 5 in Cleveland, Ohio. Throughout his time in the industry, he has worked as a journey-level bricklayer, project foreman, and field superintendent on larger masonry projects in Ohio and surrounding states. He also served as a project manager for a restoration contractor and oversaw the restoration of several historic structures.
Previously, he managed his own mason contracting business and helped to negotiate local labor contracts as a board member of the Northeast Ohio Contractors Association. Tom is a member of the Construction Specifications Institute (CSI) and is a CSI-Certified Construction Document Technologist. He is a voting member on several TMS subcommittees and is actively involved in the ACE Mentoring program. He is also a lecturer at both the Ohio State University and Kent State University and the Chairman of his local Architectural Board of Review and Planning Commission Board.
